Buying an Insurance Company – Franchise or Standalone?

If you are thinking about buying an insurance company, you are already undoubtedly knowledgeable about the fact that you have a huge market requiring what you will be able to provide. A large percentage of the population buys multiple forms of insurance which means no matter what kind of company you buy, you will have a large target audience. One of the first and most important decisions you will need to make when deciding if buying this type of company is right for you is to choose between a standalone business and a franchise.

While all businesses are inherently risky in one way or another, you can offset a great deal of the risk if you look into buying a company that is set up as a franchise. By now loyal customers form a base for the company and the brand name is already in place. Franchises put a huge emphasis on brand name recognition. Plus, the trial and error phase of the business will be long past. Many franchises have a training opportunity in place for you so you do not need to learn the ropes by yourself. Once you become the owner of a franchise, you are given lots of support from the franchise company on the whole.

Then again you may opt for buying a company that is a standalone business. With this decision, you will have more freedom as to where you want to take the business because there will be no franchising regulations. You will also not owe fees that franchise insurance companies do. Franchise fees exist to pay for advertising and other elements of a franchise which you can avoid with a standalone company. Remember, though, your services will be less known and it may be more difficult to obtain customers.

No matter which you choose, any company you find for sale will be backed by the already well-known insurance products the company represents. What this means is that you can build the company from the point at which you make the purchase instead of starting from the ground up. The fact that a huge amount of the leg work is already done for you is a great advantage of buying an insurance company instead of starting one from scratch. This is the case with any business venture, the knowledge of which you can utilize as you make wise business decisions even if you are not an ambitious entrepreneur.

Source by Sean L Johnson

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